The Story

In 2002, after spending more than 25 years with a leading manufacturer of athletic socks, I believed that there was an opportunity to create a better performance sock that took advantage of the latest breakthroughs in sock technology.   As a runner and someone who is passionate about being active, I wanted to design a great sock that would enhance the performance of runners and other athletes.

~ Hugh Gaither, founder of the family-owned and operated Feetures company.